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Local authority assured trader schemes

Many local authorities run assured trader schemes. They aim to give consumers a reliable way of finding trustworthy local businesses. Businesses that sign up to the schemes get support and promotion from their local authority Trading Standards Services, in return for a promise that they will meet their legal obligations and treat their customers fairly.

Most schemes have been developed separately, and vary in the details of how they work. But all the Local Authority Assured Trader Scheme Network (LAATSN) member schemes have the common aims of:

  • giving consumers a reliable way of finding businesses they can trust
  • offering a source of help and advice if things go wrong, and 
  • enabling local businesses to demonstrate that they have signed up to national standards.

For further information see

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