Name of complainant: Which?
Date of complaint: 1 April 2007
Subject of complaint
Which? believes that there are six key features (other than the Annual Percentage Rate (APR)) which influence what card holders pay for credit on purchases, and that standardisation of these features would lead to enhanced competition on APRs. The six features are:
Which? claims that summary boxes and terms and conditions on their own hardly ever provide sufficient information on issuers' interest calculation methods, and that variation in these methods means that APRs are not comparable between cards. Which? concluded that the existence of the six identified features prevented consumers from making an informed choice on the basis of price, and caused a consumer detriment of £0.4bn a year.
OFT response: 26 June 2007
The OFT carried out its own analysis of the issues raised by Which? and concluded that standardisation of the interest calculation methods used by credit card issuers to calculate interest would not address the fundamental problems
faced by consumers, and could prevent card issuers from offering products which met different consumer needs, as well as reducing product innovation. The OFT concluded that the problem was much wider than that identified by Which? and, rather than focusing on standardisation of interest repayment calculation methods, a greater impact could be achieved by helping consumers to choose the best card for their needs.
The OFT therefore decided to initiate a negotiated approach to finding a way for consumers to make well informed decisions about the best card products for their needs, without restricting the commercial freedom of card issuers.
The OFT intended to work with the credit card industry, with consumer groups such as Which? and with regulators and government bodies, and would report on the agreed recommendations, conclusions, and any agreed actions within six months.
Action following response
Following the super-complaint from Which? the OFT carried out a research project into credit card comparisons. The OFT research shows that 70 percent of credit card holders did not shop around before selecting their current card, and that this meant they could be placing themselves at a financial disadvantage.
Research into the report involved looking at issues surrounding the comparative costs of using different credit cards for purchases, cash advances, introductory offers and payment allocation. The research followed work with the credit card industry, consumer groups, other regulators, government bodies and other key stakeholders.
The main recommendations are:
The OFT will work with the card industry to implement the improvements to summary boxes, standardisation of terminology and education campaign.
Key documents
Back to: Super-complaints
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